Summary
Austin was introduced to Ronan for the first time. Austin brings extensive experience from Troy Lee Designs (8 years) and currently works with top motocross athletes including Eli Tomac, Axel Hodges, and Aaron Plessinger, plus brands like FMF and Simpson. The team discussed Ronan's exceptional social media performance, including 88,000 new followers last season and six times the engagement of peers in the space.
The team established a three-tier approach to merchandise and branding:
Signature Collection - Premium pieces that Ronan would personally wear, featuring clean designs with small front prints and larger back graphics. This line represents Ronan's personal style and aesthetic.
Race/Sponsor Edition - Features sponsor logos in a professional, F1-style layout. This serves the super fan demographic and can be worn by Ronan during interviews and in the pits. A consumer version without Red Bull branding would also be available.
"Dunne" Collaboration Line - A standalone brand for future collaborations with major apparel companies. The "Dunne" name was identified as a strong, clean brand for partnerships with non-endemic brands.
Ronan expressed preference for subtle, sophisticated designs rather than loud branding. Key style elements identified:
The eight ball concept was reconsidered, as Ronan hasn't used it prominently in his branding and it doesn't resonate as strongly in Europe. The team agreed to explore alternative designs in a similar retro moto style.
Three distinct logos are being developed:
Ronan shared AI-generated concepts similar to Amaury Pierron's AP logo style, which will serve as inspiration. The team emphasised creating logos that work across all three merchandise pillars.
Key production requirements established:
The team discussed challenges with UK/European fulfillment versus US production, with potential for samples to be made in the US and replicated in Europe.
South Korea Race Edition - Korean-themed design for Ronan's first race in South Korea to embrace the culture and engage the enthusiastic Korean fanbase. This would be a limited piece for Ronan to wear, generating buzz and potential waiting list interest.
World Championships Irish Edition - Irish-themed merchandise planned for Worlds, potentially incorporating subtle tri-color elements. The team agreed to use Irish colors tastefully rather than overtly, possibly in labels or small accent details.
Sponsor T-shirt - Race edition featuring Ronan's five personal sponsors in a professional, factory team style that Ronan could wear at races.
The team agreed to include value-added items with every order:
The website is nearly complete and received strong approval from Ronan. Remaining work includes finalising the social stats section and expanding the About page with childhood photos and upbringing story. The site provides a polished platform for corporate sponsors to view engagement metrics.
Austin will prioritise the RD8 logo development first, as it unlocks the rest of the design work. The team aims to have samples ready by Ronan's Tennessee trip (departing February 14th). Initial drop called "Baseline" will establish the brand foundation before expanding into special editions and collaborations.
Notes
Transcript
No You have to figure it out. This is pretty par for the course.
I feel like you can't have a Zoom meeting without... Without it.
We'll get it figured out. So when you went to TLD, did you have your kid yet? Or, um, I did towards, yeah, no, I did when I was there.
Um, And then I was working two days in office And then we were already at home on Fridays. So I was just in there Tuesday, Thursdays. And then I was here Monday, Wednesday, Friday. Well, how's that? So, Oh, we got you. There you go. You're in. Amazing. Sorry. It's been a hectic day. I've only just got back here, so nothing's connected. I do.
And I'll stay in good to me, man.
Yeah, nice to meet you. Likewise, man. Yeah, it's been a long off day, sorry.
It's late over there, isn't it?
Not really, seven o'clock, but yeah, I've been at an off-site meeting since eight o'clock. I've just come in. Holy shit. Yeah, one of them. One of them sort of days. A good day, but just like a hectic day. Um, But yeah, cool. Thanks. I'm so glad we finally got this sorted out because this was... Like him being in New Zealand is not helping anyone right now. So just trying to work out. He was ready yesterday.
Because we keep forgetting, both of us, me and Ronan, forget he's a day ahead. So we said Thursday morning. So he was ready Wednesday morning. Then we said Friday and he was ready yesterday. It's like, no, man, it's Saturday morning. So right.
Yeah. Oh, I had no idea.
Yeah. So it's a long way away.
Very cool. Paul, I think I've told you a little bit about Austin, but yeah, nice to finally get you guys on there. Austin has a deep background with TLD and a number of other brands too, right? Like who else have you sort of worked with?
I've touched quite a bit now.
TLD, yeah. Uh, like more like in the auto space now. So like Simpson K one race gear, um, race quip with a couple of Holly brands, just cause I know somebody over there, I've been doing work with them for a while now. And then, I mean, FMF I've been doing for a while. It's hard to remember FMF for sure. Decor graphics. So that does like, you know, star racing Yamaha, monster Kawasaki, all those guys, um, pro circuit as well.
I do some stuff with them when they need it. Um, yeah,Yeah, I'd have to like pull the list out, but yeah. And then TLD was the main thing. And then now I'm solo, I kind of just, kind of have like a plethora of people that I like to help out. You're trying to sell a lot of stuff for solo. Yeah, yeah, it is. And then we have a two year old or a one year old, almost two year old at home. And yeah, we're, we're moving right now.
So there's just a lot going on, but it's, it's fun, man. That's what keeps you young.
I think you want to chuck something else in there. Yeah, perfect. Yeah. I know what you mean. I've got a similar philosophy and I'm, I think, I think you're right. I think it does keep you young, anymore so really catching me up yeah um the more you do the less you wait so that's what i that's what i'm trying to do yeah this is true this is true that's such a great portfolio and i think um roland's such a massive moto guy um he'd be he'd be stoked to hear you know some of the stuff that you've done i think that'd be a really cool intro for him i know we've sort of told him that but um Yeah, he's got so much going on.
I mean, I think you know a load about Ronan, but he is like... I guess it's like, April said this, so please excuse me because it's such a bad film reference, but like Zoolander, he's so hot right now and it's like, that is kind of Ronan. He can't do anything wrong. Literally, he can't do anything wrong. He crashes and everyone loves it. He wins and everyone loves it. He's in a hot tub with a billionaire in New Zealand and everyone loves it.
He just can't miss at the minute and it's been like that for a couple of years. He's on the ascendancy. I think he's accumulated 88,000 followers last season. On top of his following. He's something ridiculous, like six times the engagement of his peers in the space, which in a pretty saturated space, that's massive. Yeah, totally.
We've got some really, really cool stuff coming for him. And I think, you know, this little project and the things that you and Derek have been doing in the background is unreal. And it looks so good for him.
And it's something very special and very unique and bespoke for him, which is, you know, as his agent, it makes us look great so I love that and it makes him happy and like him being a happy Ronan is really what we're here to do right so he's mega stoked and excited about it so Yeah, for sure.
And then a little bit too on that note, because hearing his social platforms and like, obviously you're going to try to utilize that stuff, right? Back in the day before TLD, actually during TLD, I worked with a lot of like the YouTube people. stars, quote unquote. And so I do have like a lot of experience on like drop schedules and how to perform, you know what I mean? Like build up the hype and sell it.
It was all, a lot of these guys, I don't know if you're familiar with like the Ace family or like Tanner Fox or some of these dudes that were on YouTube. I used to do a lot of their merch, like solely their merch. And it's pretty amazing with someone. And I see Ronan and I see the opportunity there because it's like one person. post that he does reaches more than a paid ad that Fox might get, you know what I mean?
On a commercial that they spend a hundred grand on. So I can see, I see, and I work with actual Hodges too. So I can see like the potential and what. Yeah, me and Axel, actually, he's probably one of my bigger clients right now. I mean, by bigger, I mean more renowned.
I spend far too much time watching his videos, to be fair. It's mental.
Yeah, I mean, thanks for the kind words. I, I, uh, Yeah, I come from the moto space, which I heard you're a moto fan. I grew up racing. My dad raced professionally. I went the art direction, but I was at Troy Lee for a long time, about eight years doing marketing and then all the way up to... I like pretty much the collection that just launched. And then last year's 25, all 26 stuff was kind of like helmets, gear, apparel.
And then through the side, like right now I'm working kind of see behind me, but I have like Eli Tomac, Axel Hodges, Aaron Flessinger that I'm constantly doing work with right now. FMF's a big partner of mine. I just do a bunch of stuff in the moto space, but I personally mountain bike more than I ride moto. nowadays just because of the convenience. So I'm obviously familiar with the World Cup Series, pretty much all elements and two-wheel racing.
I'm a huge fan of it. So I'm definitely familiar with your stats and where you come from and what you've done. And the one thing I'd love to get on this meeting is just a little more feel for like your style, what you wear on your own when you're not being told to wear something. Because ultimately what we want to make here, right, is like an extension of you. We want people to purchase something that makes them feel like they're they're representing you, right?
Yeah, the stuff that like, that Dirk showed us, the last one, Like already that was pretty, pretty insane. Like, especially I was kind of more on the side of the, I think it was like the already eight, but the like kind of, I suppose like a racing flag, but kind of blurred. So yeah, Because I really like the fact that you see it and you can tell Okay, that merch is obviously rodents, but it doesn't scream big...
literally like a big Ronan Ronan Dunn like you don't really want yeah yeah you kind of want someone more buying it because it's cool looking and then it just happens so happens that it's also mine instead of that I want Ronan's face kind of plastered that's something that I want to wear and it doesn't look like I'm just sucking myself off or anything kind of yeah that sense you know just uh totally yeah no like you can tell I suppose you can tell it's mine but then also you can't you can't tell It's kind of, I think that's like, yeah, I don't know.
But yeah, you're wearing the video, right? I mean, you know, in your YouTube or interviews or whatever, like if you're wearing it, people will more likely buy it. So we ideally I feel like this collection needs to be first and foremost for you. And then I think we sprinkle a little bit of that super merch fan guy on the top. Yeah. Awesome. Awesome.
Okay. So Ronan, before we jump into that merch fully and design stuff, which I think is the goal of this, I wanted to check in on some of the web stuff. I'm pretty sure Paul had sent you some logins and stuff. And if there was anything that like, hey, we need to make some changes or adjustments or just general thoughts. Honestly, no, not really. Yeah, I had a good look at her just kind of played around with it and yeah it's pretty Pretty insane already.
It was working pretty mint for my phone. And yeah, I was super, super happy with that. That was pretty impressive how well that worked, to be honest. Cool. So we got the social stats, I think, that you talked about last time, which we built. Oh, yeah.
It's not built yet, but it's very, very close.
I mean, we're talking like just one or two minor edits and that'll be done. So from a corporate standpoint, a potential sponsor or something can see, okay, here's this follower.
engagement stuff like that um and then actually through paul and april i somehow came across some images of you like as a little grom on riding moto and some podium shots and stuff i requested some new ones from um your mom whilst you were away actually um oh yeah just because i was telling a story for another pitch that i've done but it works brilliantly for this storytelling on here as well i think She's found some pretty good ones, actually.
Some of that stuff is awesome. And we'll work it into that About section. I think that big slider on the About page, it sort of gives your whole story. We'll add a little bit more about your upbringing and stuff. Because right now, it's sort of... it's pretty generic, you know, it's not like going into detail about you. It's just more of your mantras and, and some big quotes and stuff. But so we'll add that stuff.
Yeah, I was super happy with it, to be honest. Yeah, pretty insane looking.
Maybe something on the back, I don't know if it would be possible. I was kind of saying to the guys, like, just on, like, shirts I wear, like, this kind of, one of them is, like, I don't know, I don't know what store, I think I took it off of French, but I just kind of, even like it just has like kind of the back, I don't know. But same with the this kind of Alpine Star one that I like, tend to wear it's kind of small logo on the front and then kind of big back I don't even know what's it's kind of just random shit in the back but yeah and I don't know.
I don't know if I just kind of like that style, like small kind of print on the front. Yeah. Yeah.
big like few logos on the back if that kind of one of the things you mentioned at the last call which I've like got there's an Asana task in there for us to work on is getting the personal sponsors on a t-shirt so having a sponsor edition I think it's a really good shout so yeah that would be Yeah, I think that'd be cool. So it'd be really, really cool, Austin, if we could get like a design to go with that.
So he's got like... Yeah. Five really strong personal sponsors. Um, and we kind of, it's almost like a race edition version of. Right.
Yeah, even like our first first starter I could nearly just wear that around for the first maybe race or two. Because even for me, that would be a sick shirt to have because then you're always branded with keeping somebody happy and then I suppose then you're also promoting it. Yeah, so... but that would be sick like I don't know something simple kind of up front like kind of already ate maybe in a I suppose different kind of font nearly.
I don't know if you should have you seen Amory Baron's new merch Paul by any chance? No I haven't actually. So he he did new merch but just kind of the way the font and his name was exactly kind of how similar I wanted to do mine but so he obviously can't steal Amory's font but just the way it's so the rest is nice enough but the kind of the I think I think is to... AP or something for his initial.
His fans are French, so they're cheap, so it's fine. But like that, obviously you don't want to go the same exact, but like the way he kind of has that like AP four, but it looks nearly like, obviously you can, I suppose you could tell it's Amory's but yeah the checkered flag one though I think was pretty pretty sick as well like I really like the but kind of like that I suppose that style does that make sense yeah like yeah Yeah, it's like clean, clean professional, but it's like also edgy for sure, you know?
I like the 8-ball, but I just feel like I haven't actually... used it at all. I only used it... once and it never actually got posted it was more just for like it was for the races but then yeah I feel like I just don't I suppose use it or like have it a part of my brand enough that I suppose people that other not understand but kind of get it nearly would it nearly be possible the same but then just have I don't know the eight in like kind of a background font or something of so like similar to you then but like a bigger eight or something kind of in the back or said like the like that's all that's what ball itself just like the number eight um Drop the ball.
Yeah, I definitely think, yeah, I think I like the like similar design that kind of like, I suppose, retro kind of old moto style was super sick. And then maybe just like, I suppose, just a number eight, really. And then maybe if, yeah. So comfortable if we like, if we aim for, you know, the, the signature, I think could even stuff that you like, we have the sport, the sport, I'm calling it the sport style tee, which is that vertical RD8 lower with the checkered flag.
And then maybe it's not the eight ball, but still a tee that fills that gap for like the younger demographic sort of bag year. Like you're good if we just, yeah just like yeah not not yeah like suppose one not retro but more like not the racer and then obviously that would be kind of more oversized t-shirt i think i don't like even this one i'm wearing it's like a large but it it just hangs off you while this obviously alpine star one is a large as well but it's a lot more of a fit i think tighter fit yeah not like i don't Not like stretched onto you, but it's a bit more like...
Well, similar design, I suppose. Yeah. Yeah, like the eight ball one I suppose would be basically like yeah similar similar design that kind ofYeah. And then, Yeah. And then, cause even I suppose I asked a few, well, I just showed a few of my friends, the merch and they're super stoked, but they all didn't. I don't think they really got the eight ball one. Cause they're like, well, you don't pay, they pool.
Where, what's like, this is probably a question for you, Paul, as far as. are you taking an off the shelf blank? I would assume. And then we're going to, we're going to print, we're not making like custom blanks. Right. So is there, a brand that you've used in the past? Because I have a list of brands that I can use. The one I love the most is an AS Color. It's a little bit pricier, but they have pretty much everything that you're looking for, right?
Yeah. I know AS Color. I like them because they're out of New Zealand and Australia and then they have a warehouse in America. So like you can always order things and get them printed in different countries without having to pay big duties. But then the hard part with their logistics wise is like figuring out print shops in each area. Right.
If you have a merch line, you'll still have the label of the manufacturer in the jersey or in the whatever it is. So there's only a few that we found over here we'll provide a really good quality garment, but also we'll do the labeling as well. So we'll change the label to RDA. Like, so it's got Ronan's marker in the label. I don't know if that's a thing in the US or not, but for us, I feel like we're going to launch this product.
Yeah. Yeah. Yeah. Yeah. Any of the blanks you get, make sure it's a tear out label because you don't want it to have like the blanks manufacturer in there for sure.
If like, you're going to go for a 3PL shipper and like, those kinds of things. Right. But what I could do, if you do print over there is at least provide like a list of these bullet points that like, Hey, this is the, this is the packaging and what we're looking for as far as like the project. Right. Like it needs to have these labels, these, you know, neck prints, this kind of screen print. And then that way in the tech pack, you just give it to them.
And that's where your morals ahead, because we are, we're working off of, but we're working for budget sheet for actual fulfillment and drops. So one of our new good mates, Matt Jones, there's health fair as a brand and they do they do drops and they pack them up they spend like you know 12 hours in a in a warehouse they pack them up themselves and do it and that honestly in the uk pretty if you want a really good quality garment with a label that's that's great and everything and you want to have good quality packaging that's the only way to do it there's no fulfillment solution in the uk okay yeah you can get fulfillment but you lose quality well firstly you but you also lose like a huge amount of quality in the garments themselves.
Yeah, Paul, we could also like, I know for a fact Austin has some great relationships in the print space. I definitely do as well. And we could also make samples here in the U.S. if we needed to, like if we're not getting what we want in the U.K. and then just ship them to you and be like, OK, hey, just guys replicate this. Here's how, here's the tech pack and try to make it easier if we can't land a good printer or what we're looking for.
And so... Just on then the, to like what would be going on t-shirts. So you'd say it'd be like that kind of rubber
would not rubber, but like that. That kind of... Plastisol is what it is. It's like a plasticky... Yeah, I mean, it's not like pretty much in your in your order or hierarchy of prints, plastisol is like number one. Like that's pretty much what mostT-shirts have been made for forever. And then now you have like these directed garments, which pretty much they like, Printing like you're running it through like a printer like you would off of your computer on a paper and that stuff just doesn't last It's yeah, that's like them for about like six months and then it's yeah, I'd like that So any merchant mountain bike in industry is all those like one?
I don't know. Yeah. Yeah. I mean, that's a you question. If you want it on the back, then we put some stuff on the back. I mean, in my mind, just listening, you know, right now, thinking out loud, I'm almost wondering if, like, the signature can somehow tie into that sponsor tee. Yeah. Where it's, like, the signature, and then you have, like, your sponsor logos on the sleeves, and then maybe there's something big on the back, and, like, that's what you wear in the pits when you're doing interviews and whatnot.
And then, you know, thinking my supercross brain, it's like, okay, we do a Red Bull version of that. And then we do a consumer version of that. And so that way when you're there, like you're fully kitted and then, but it's still your stuff. And then you sell the one without the Red Bull. I mean, that's how we've always done it. Yeah. And then I don't know if that's even an option. I think you'd have to get approval from them, but I'm sure, I'm sure they're...
be okay with it yeah no for sure no yeah that that'd be sick i'll just be i'll be back in one sec i'll just see if i can find another another shirt here or jumper Perfect. One thing that came to mind, Paul, and this would be cool to have like some accessories to go with every order.
Basically, like, you know, when you're at a... whatever store and you buy something at the register that's like cheap, you know, like, I don't know if it's like a key chain or even it could be like a sign, you Not a real signature, but like a signed three by six postcard or just something to go in the box. That's... I don't know that when someone gets it, they feel like a little bit more connected to Ronan.
And some people will say, well, you get return sales that way. So, but something like that for sure, where they feel, you know, it's part of, It's the classic Apple argument, right? When you buy a Mac computer, like half the fun is opening it. Like there's this full experience, right? Like you, it's like opens all nicely, all the stickers are there and all that kind of stuff. This would be like a...
Oh, stickers are a good thing. Like a few stickers.
Oh, yeah, yeah. Yeah, I couldn't agree more with that. That's... Yeah, that'd be pretty insane. And... Yeah. Would you do, like, custom stickers or nearly just, like, sponsor stickers? Like, show a few random Alpine Star, Red Bull, I don't know, GoPro stickers or... I think you can just do both.
Customs. Ultimately we wanna promote you, right? That's the main objective. Yeah. With that being said, But sometimes there's something to be like some kind of negotiation to do where it's like, hey, we'll throw your stickers in with our packages and then they'll supply you with them. And so therefore you have more stuff to put in there that you're not paying for. Right. And then one of your stickers or or maybe there's a way for them to sponsor the whole.
Yeah, just one more thing, which the stickers actually brought up is the logo, right? Because like the stickers would probably be a few logo stuff. And, you know, even if we Even if there's an A logo, that's your main logo. And then a few BCD that are also stickers too in the bot, whatever. We could figure that out. But I think direction on your logo would be cool. I know you were pushing for the signature in the beginning.
I actually made one. Where is it? Well, I mean, when I made one, I fucking chat GPT. But the problem is it's so similar. to Amory's it's not even funny that we actually came up with Babylack but I can just send it to Paul I don't know if he can send it to you guys I'll send it to him right now Chuck it in the chat if you can. You're on an iPad. No, I'm just on my phone. Okay. Or just send it to me, mate, and I'll share it.
I know you're buying it or not, but. But yeah, it just kept giving me the same result after like an hour. I was like, all right, fuck it. I give up. But yeah, it's kind of... But the thing is, it is so similar to Amory's. It's crazy. Obviously, the oar doesn't look like an oar, but that kind of... Yeah, that's what it threw me. And the eight looks like a B, but...
yeah just my view am I still sharing that can you still see that or not Yeah, we can see that. I still feel like we came up with that. I don't know if it was you guys and us together, but I genuinely think that I'm really happy with the idea that we've got... I'm sorry. an rd8 and a signature and then we have like a collab type garment logo so like when we start talking about working with with clothing brands, we can have a series and a line.
And I personally feel like... April and I have gone over and over and over it in our heads and I feel like Dunn on its own is a really super strong brand for a collab. Like if you were to do like an All Saints collab or something, I think that's just a really cool one. So from my point of view, just to throw it into the hat of like creation, Austin, and maybe I think Ronan probably agrees with it, but I think like a Dunn, an RDA and a Signature, the three, I feel like that's a real good solid start.
Yeah, I'd be keen for that. And then do you think it'd be worth even for, like I say, when we finally get like a logo nearly like this or like use this as an example would you want that on merch as well as well as just on I feel like this, like the retail proposition of having like almost three demographics of people.
Like you've got the, like you say, the, the, um, bike park guys that will wear your stuff and then you've got the racing stuff that for the infusias and then you've got the signature stuff i feel like we need to do that and i feel like we can incorporate done the signature and rda in all three of those lines That's what I think. I think that would be the way to go. And I don't think anyone else has done that.
And I remember Derek and I were talking about the Dune, the Dunn concept and, and, I think what's good, and you kind of broke it down really nicely. I like how you said, like, you have your bike park guy, you have your signature collection, and then you have like your race enthusiast guy, right? And those three demographics, I mean, the signature being you, and this is all everything. I like separating these things into pillars, right?
Yeah. But if they see that collab with a brand that they already like, that's more likely that they're going to look into where did this name come from what is this brand and that takes them to your killer site and then they learn all about you and all these things right and then you have your race enthusiast which is like yeah that's sponsor driven that's where this rd8 in my opinion comes in it's very much like hey i know who you are i don't want to wear your name but i want to support you and i want all the sponsors i want that one look and i i want that and i think the way that paul laid it out is nice like you have these three pillars now and the only real rule is like okay depending on the consumer we use this logo whatever you know what i mean so you're not like this i see a lot of brands where they're like we can only use this font we can only use this color and we can only you know what i mean and it's like you get two years into it and you're fucking you've done everything you can do where i feel like this is really broadens your your potential to go everywhere and it creates an avenue for you can get crazy with your signature stuff and then we know that there's parameters for the race guy and then we know that collab is like this is the logo we use for them and i think that's a really good to just set it up from the beginning and then move forward with their Yeah, no, no, that like, yeah, that makes, yeah, that couldn't say better at all.
Yeah. Yeah. I think, too, one thing to not lose sight of is like, you know, this collection is called Baseline. Like it is just the base, right? It's getting the word out there. And I think we can have a lot of fun as we get into events or world champs, like even world champs. I could imagine like a big NASCAR style print or whatever. And it could be limited run or who knows what direction it could go.
no page so we're looking good for me amazing amazing well i'm taking notes from this anyway so i'll send out um just some bullet points of what we've spoken about for everyone just so we've got it yeah um And then, yeah, I guess...
I was just going to say for the sizing and What way do you want me to send a photo of me? Like, I'm sure you guys know better anyway, but just like kind of oversee size T and in a fitted one is like, I don't even know.
I think what we'll do for sure is I have a, I think myself and Austin have a good idea for some solid blanks to get you started with and we'll get you, we'll figure out a way to get you some of those maybe. Okay. If that works for you, Paul. Yeah. Yeah. Yeah. So I think I have a good idea.
Yeah, I'm heading to Tennessee on the 14th for a week and a half and then I'm back Tennessee is easy. We can get you stuff to Tennessee. Yeah, do you want me to ask you to get you the address for... where i'm staying in tennessee if that makes it easier to ship i don't know post to there Yeah, we could do that.
It would be badass to have a sample by then. I don't know if we could make that happen, but that would be really cool. Anyways, yeah, we should work that out.
Do you reckon we could get a, this is a really wonky question, but I'm gonna ask it anyway, as soon as we're all on the, I don't know if you guys even know what wanky is, do you? Oh, okay. Ted Lasso struggled to say it and I thought maybe it was like a weird word. But basically, if we could, I don't know what you think about this, Ronan, but I kind of feel like it would be really fucking cool to have, even if it's just a sample or a couple that you're wearing, to have some kind of Korean design for the first race.
The reason I say that, obviously, is that we're going to South Korea for the first time. Ronan's already super popular, but I know from... I know from human song like Spurs player human song right they go fucking nuts and absolutely crazy for anyone who embraces the culture and they love it and like if you want to open up a new demographic immediately which is a super enthusiastic demographic with shit tons of people and loads and loads of money then it'd be a really cool idea to wear something that like nods to the fact that you're excited to be in South Korea That sounds a very, it's a very commercial looking thing, but I think it would look really cool whilst also just like growing your audience whilst we're there.
I had the logo and it introduces your logo and it introduces your brand. Yes. And I totally agree. If you're cruising around the pits wearing something, something like really themed and it's bold and yeah that thing's gonna be on pink bike and it's gonna be all over instagram and just you cruising around and it's gonna be your logo and people are gonna be going what the hell is this and yeah yeah i think that's pretty fun Oh, that's cool.
yeah sorry mate I think if people even then demand like where can I buy this t-shirt we can just start a little waiting list Yeah. Yeah. Yeah. I'm overly commercial about this. I think it's like, there's a really amazing opportunity as much as it's like really, really cool. I think there's a huge opportunity to make the most of it.
Yeah, I would, like, I would play, yeah, like, I think it's a good, yeah. Like, I do play the Irish one a good bit. Like, well, actually, I am Irish, but it always is good to... play it even more because it's since there's so little of us it's it's good to take i suppose an opportunity. But yeah, I don't know. It would be sick, I suppose, to do an Irish one, but I suppose you'd nearly want to get it I feel like that's something you want to do later on, nearly.
Worlds would be... I'm more like speaking to like color. Like if we dropped little, there's like an orange, orange and green or an orange and emerald color in there. Yeah. Not so much like, Yeah. But like, Hey, like if you're going to use accent colors, like let's try to incorporate the greens and oranges. You know what I mean? That's kind of where my head's at, but I don't know. I didn't know how you felt about that.
yeah from i think worlds we were saying just talk about shooting english helicopters down like on a youtube yeah yeah yeah matt brought it up i was just doing the history lesson I think like if we do like going back on to what you said that I think if we do like a couple of the RDA logos and then we could do like. I feel like from my head, just an outline of the colours, like just an Irish version for the World Cup.
Yeah, same. Cool. Bye. So I think the next steps... Next steps are going to work on your RDA logo first and foremost. I think once we figure that out, it kind of opens the box for like, okay, where are we going to use it? What can we use it on? That kind of stuff. You send me some signatures that you like, ideally. That would be perfect if you could do that. And then as far as like a Dune logo, let's keep talking about that and I'll explore what that might look like.
But the for sure things is we need that RDA, we need your signature update, and then those should be fairly like first. things and then, uh, Yeah, we'll just go from there.
Do you want to... I was going to say, Paul, just do... Like set up a even just a whatsapp group chat or just send me the two lads is Because that'd be easier. Yeah first just send these things and also if you need anything Yes, get me on whatsapp. Yeah, totally.